Sean Shea is a philanthropist, TEDx speaker and founder and CEO of ViB, a company that generates quality leads for B2B companies globally. Email marketing isn’t dead at all, but now more than ever, ...

Done well, email marketing delivers three times the ROI of social. So, how do you switch your email campaigns up to this level of performance and ROI? So, how do you switch your email campaigns up to ...

Dublin, Aug. 26, 2024 (GLOBE NEWSWIRE) -- The "How Can B2B Marketers Take Advantage of AI in Email Marketing" report has been added to ResearchAndMarkets.com's offering. E-mail marketing is a highly ...

The B2B leaders outperforming peers in ROI aren't collecting more data; they're building smarter, connected ecosystems where ...

Cat videos might not boost B2B engagement, but compelling content about your brand or service will. The long predicted explosion of interactive email has finally taken off—thanks, in large part, to ...

Email is still an invaluable asset to marketers; however, only 30% of B2B marketers are using email marketing as their primary lead generation tactic, according to a study by Pardot. Rather, in ...

When looking for B2B marketing tips, email marketing does occasional come up. However, the impact of email marketing cannot be overstated. Which isn’t exactly old news—but a recent report published by ...

Email maintains its position as a top lead generator, and will be an important part of marketing budgets in 2024, judging by the 2024 b2b Marketing Mix report, a study by Sagefrog. As a lead source, ...

Digital marketing remains a vital component of marketing strategy for B2C and B2B brands alike. But the approach can still be unfamiliar territory for some B2B marketers as they evaluate and ...

Explore the best B2B campaigns of the year. Get the B2B Marketing Awards Winners Report 2025 for insights driving commercial ...