Is she tired? No way! In fact, Lanz, 61, has just published her first book, "Developing Your Marketing Mindset: Real World ...

Opinions expressed by Entrepreneur contributors are their own. Legendary management expert Peter Drucker once said, “Business has only two basic functions – marketing and innovation.” With Covid-19 ...

First, a confession. Having selected the best business books on marketing for s+b for a number of years now, I must say: Nobody writes books about marketing anymore. Marketing hasn’t disappeared, ...

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Does an economic slowdown necessarily mean that business-to-business marketers have to find even more ways to do more with less? Or can a downturn create opportunity for smart marketers to grow and ...

Opinions expressed by Entrepreneur contributors are their own. Books are roadmaps to personal growth, exercise tools for the mind, and even vessels that sail to adventure. For authors, books also ...

Best selling author and national speaker. Created the Profitable Landlord System, and How to Invest in Real Estate using your IRA. Have you ever wondered how you can attract more business, add value ...

Forbes contributors publish independent expert analyses and insights. I write about leaders, marketing and business storytelling. Business books are the worst. They are badly written, have cheesy ...

Human beings — perhaps you remember them? Those carbon-based members of the species Homo sapiens that ruled earth before machines and data took charge, who created entire civilizations along with the ...