Marketing and publishing experts share tips on how to 'fatten up' your content marketing tools with ebooks, as well as offer best practices and advice on how to get the most ROI from your efforts.

For the Next Week, Parents and Music Educators Can Download a Comprehensive Set of Music Lessons for Kids at No Charge, Which Is $120 Saving Off the Cover Price of the Print Editions ...

As far as lead magnets go, an ebook is a great one. A well-written, well-designed, optimized ebook can be an enticing appetizer for your audience. It’s a complete example of your brand voice, ...

NEW YORK, NY and SAN FRANCISCO, CA--(Marketwired - December 02, 2014) - This holiday season, RosettaBooks and Worldreader are teaming up to help Worldreader fill classrooms in Africa with e-books.

As the month of April winds down, children’s interactive app book publisher iStoryTime took stock of how its previous free promotion for Autism Awareness Month of the bestselling Meet Biscuit ebook ...

There’s no stuff like free stuff. After making the Father of Mine ebook free for the recently-completed weekend, I decided to extend it for one more day. And one more day only. Today, get the Father ...

Different content formats are most effective for different phases of the conversion funnel, and best-in-class marketers know how to offer the best content marketing experiences to the right audience ...

NEW YORK--(BUSINESS WIRE)--Kaplan Publishing is giving students of all ages another risk-free week to try eBooks with the extension of their successful Free Back-to-School eBook promotion on the ...

If you are happy with the customers you have, consider this: in the competitive restaurant industry, standing still is the fastest way to find yourself going backwards. To keep up with the competition ...

NEW YORK, NY--(Marketwired - February 01, 2015) - Fans of bestselling authors Barbara Taylor Bradford, M.C. Beaton, Sherryl Woods, Warren Adler and more are in for a treat these next 14 days. Today, ...