The idea of creating a pitch-perfect executive summary leaves most of us confused. Professionals usually wonder about the elements that need to be incorporated in a successful executive summary to ...

A marketing plan is essential when you’re launching a new business or product. This plan guides your marketing activities, which may include building brand awareness, establishing your competitive ...

As a senior professional, your executive summary should capture attention instantly, ideally within a few brief, powerful sentences. This section is not the place to recount your entire career history ...

Opinions expressed by Entrepreneur contributors are their own. In their book Write Your Business Plan, the staff of Entrepreneur Media, Inc. offer an in-depth understanding of what’s essential to any ...

If you understand the importance of an executive summary in a report, then you should understand the role of an executive summary business plan. Just about every small business should have an ...

In condensing larger reports (whether quarterly or annual) an executive summary does exactly what it says on the tin. As an addendum to a broader document, the summary briefly outlines the information ...

What should be in your business plan? Creating a business plan is a key part of starting any business venture. Even if you’ll never use it in this format for attracting investors and raising capital, ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

I know that seems like a lot, and that’s why it’s so important you get it right. The Executive Summary is often the make-or-break section of your business plan. A great business solves customer ...