Apple Maps has long been struggling to compete against Google Maps and convince iPhone users to stick with their native navigation app instead of switching to Google's alternative, but it now looks ...

Advertisers are spotting a fresh Google Maps ad format featuring scrollable light blue sitelinks beneath promoted pins. The new layout gives brands more clickable real estate directly inside Maps.

Apple could introduce ads to its Maps app as soon as next year. These ads are said to be similar to the software promoting Search Ads inside the App Store, but these would promote restaurants and ...

Apple is working on bringing advertisements to more places on the iPhone, with Apple Maps set to feature ads as early as next year. The detail comes from Mark Gurman's Power On newsletter, which says ...

There are many reasons to prefer Apple Maps to vastly more successful Google Maps, but reportedly the lure of advertising revenue has finally made Apple decide to remove one of them. This most recent ...