Marketing Analytics is one of the booming fields that is serving the contemporary business grow at a faster pace. Be it customer analysis, pricing policies, promotional techniques, the effectiveness ...

Students are required to complete a total of 30 credits to complete the MS in Marketing Analytics and Insights degree. View the suggested course sequence for a 1-year full-time student. The purpose of ...

This concentration focuses on gaining insights into the market and its customers. Marketing Research introduces basic survey and analytical methods for studying consumer attitudes, opinions, ...

Meghan Gallagher is a Seattle-based freelance content writer and strategist. She has a B.S. in Marketing Management and a background in digital marketing for healthcare, nonprofit, and higher ...

A digital marketing course is a good entry point for anyone wanting a career in SEO or online marketing. It can help to provide a basic knowledge base as a starting point. You can build many different ...

Got extra time and looking to sharpen your marketing skills? These free MarTech courses are a great place to start. The digital marketing landscape is evolving at a rapid pace, and it can be ...

As an employer, I'm always looking for my staff to constantly show me their passion and drive to develop both their career and knowledge. It's something that shows me that this person is serious about ...

Alumni judges with Dr. Ann Veeck, left to right, are Kimberly Campbell, B.B.A.’18; Jill Puckett, B.B.A.’18; Anastasia Metros, B.B.A.’18; Veeck; Nathan Browning ...

This course lays down the foundations of Marketing Analytics which is an absolute essential in the age of Big Data. The broad objective of this course is to provide a fundamental understanding of ...