I don't believe only one type of analytics method or platform can speak "The Truth" about the multi-channel customer experience of your brand. Yet this belief can be found at every level of the ...

These three tools don't operate in silos; they form a powerful, iterative loop that is the engine of data-driven product ...

Who your audience is. What content and tone of voice they resonate with. What you’re doing wrong in your social media marketing. And, hopefully, what you’re doing right. However, collecting data, ...

Dr. Chris Hillman, Global AI Lead at Teradata, joins eSpeaks to explore why open data ecosystems are becoming essential for enterprise AI success. In this episode, he breaks down how openness — in ...

Big data analytics tools have become indispensable, as they offer the insights necessary for organizations to make informed decisions, understand market trends and drive innovation. These platforms ...

Instagram is one of the best social media platforms on which to build brand awareness and gain a loyal following. However, getting your account found and your posts seen may seem like a truly magical ...

Hosted in Canada by Andrew Kropinski, Ph.D., Online Analysis Tools provides a wide variety of functions. They include links to on-line bioinformatics tutorials, tertiary predictions of carbohydrates, ...

In today’s data-driven world, showcasing the right data analytics tools and skills on your data analyst resume can set you apart from the competition. Whether you’re an aspiring data analyst or a ...

When business owners talk about analytics, they often are referring to web analytics. They talk about setting up tools such as Google Analytics or Adobe’s SiteCatalyst to track page views, test ...

Is artificial intelligence leading to the decline or the rebirth of business intelligence? Front-end business intelligence and data analytics tools ruled the markets for years. Now, AI is changing all ...

Opinions expressed by Entrepreneur contributors are their own. Few marketers would admit to having “an excellent handle” on their analytics. But don’t blame it on the marketer. Often marketing efforts ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...