Rutgers Business School Executive Education is proud and honored to have its Mini-MBA: Digital Marketing, as well as its Digital Marketing Certificate Program (offered in partnership with the ...

Marketing in the digital era has transformed the way companies must think about how they build their brand and communicate with consumers. Effective – and genuine – brand storytelling has become ...

After working for five years in California as a musical supervisor for film trailers, Nick Martin decided to tap into his analytical side at Texas Christian University's Neeley School of Business. As ...

Kellogg believes that marketing is more than a function or a discipline. Marketing is a mindset. It is a way of looking at the world that is customer-focused, insight-driven and ever-evolving. We ...

MBA students agonize over the “right” school to attend. How will the choice of an MBA program impact their first job? Or their career? Or their happiness? While the choice of which MBA program to ...

Unsure whether to choose an MBA or an Executive MBA? This guide highlights the key differences in work experience, program ...

B2B Marketing: Growth Strategies for Your Organization is designed for professionals who want to understand the full scope and potential of B2B marketing techniques and strategies. The program ...

Two years ago, Kathy Baker’s career was going to the dogs–and cats. The West Virginia native had moved to Chicago several years earlier to work for an upscale pet food company and later a trendy pet ...

More universities locally and around Oregon offer MBA programs than ever before, and the competition has created a lot of diversity in class schedules and curriculum. For some time, MBA programs have ...