A key pillar of the shift to zero-trust architectures for cybersecurity is identity and access management. It’s crucial for organizations’ IT security teams to know who is on their networks and to ...

Delve into the debate over SKAGs vs. modern ad group structures and find out why SKAGs might still be your best bet for Google Ads success. Interview 10 Google Ads experts and nine of them will tell ...

A progressive pro-immigration group is launching an ad targeting Asian American voters in battleground states by highlighting President Trump’s controversial rhetoric about the coronavirus. The group, ...

In the tightly contested race between former President Donald Trump and Vice President Kamala Harris, now nine weeks away, both campaigns and voter mobilization groups are trying to secure every ...

A new beta spotted in Google Ads, dubbed “Ad Group setting for AI Max,” is giving advertisers a preview of Google’s next major move – broadening search targeting at ad group level with less reliance ...