Global consumer insights agency PSB Insights has launched an offer that combines AI surveys with advanced analytics.

Led by Accenture Ventures, the investment will incorporate Wevo’s capabilities within Accenture Song’s generative AI-based ...

Ascentra Labs, a startup building AI tools for the consultancy sectors, has raised $2m in a pre-seed funding round.

The Association for Survey Computing (ASC) has launched an initiative to recognise research technologists in partnership with ...

CANADA – Market research technology company Rival Technologies has developed an AI training programme for insight ...

Caroline Bartlett looks at the cultural themes to emerge from this year’s festive advertising campaigns as brands look to tap ...

Fewer than a fifth of marketers expect budgets to increase in 2026, despite a majority expecting business in general to ...

Accenture has announced a partnership with OpenAI, through which it will give Accenture employees access to ChatGPT’s ...

US – Marketing group Stagwell has appointed Jonathan Gardner as chief executive of Harris Quest, The Harris Poll and The ...

Omnicom has announced details of its strategy and executive leadership team following its acquisition of Interpublic.

Audience measurement, data and analytics company Nielsen and media and content company Lionsgate have expanded measurement of ...

The update on Discover.ai’s LinkedIn page said: “discover.ai’s operations have now ceased. Hootsuite – our parent company – ...