Groundwork, a consumer advocacy group, said Instacart’s pricing algorithm could lead to shoppers forking over an extra $1,200 on groceries each year.

In an experiment, investigators found that the same grocery basket at a Seattle store cost between $114 and $124.

Instacart's AI pricing experiments lead to significant price variations for shoppers, even within the same neighborhood.

The findings are the latest example of how the notion of a single price is breaking down in the digital age, a trend ...

The grocer says its new tool can simplify the online shopping experience for consumers. Grocery Dive took it for a test drive ...

Federal regulators and politicians have scrutinized companies' use of AI tools to set the cost of products or services, often ...

Instacart is hitting at reports it charged some customers more than others for the exact same items as part of an artificial ...

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The findings show how algorithm driven pricing, once confined to airline tickets and ride hailing apps, has quietly entered the realm of essential goods. For families relying on Instacart amid rising ...

A new study shows that Instacart ($CART), the popular grocery delivery app, uses artificial intelligence pricing tools that ...

With order frequency steadily growing, food retailers are making moves in the e-comm space to satisfy consumer demand ...