That’s why all your marketing channels need to work together. Integrated marketing communications, or IMC, is the way to make ...

The real advantage to be found in using a GPT comes not from the technology itself, but from how well professionals guide, ...

Management reported "accelerated macroeconomic headwinds from a pressured U.S. consumer" and cited a "challenging start to fiscal Q4 (period ending Jan. 31, 2026)" linked to the prolonged government ...

Elanco Animal Health Incorporated ( ELAN) Piper Sandler 37th Annual Healthcare Conference December 4, 2025 8:30 AM EST ...

Bank of America Leveraged Finance Conference December 2, 2025 8:50 AM ESTCompany ParticipantsAaron Foley - Senior ...

That’s how the next generation of marketing leaders will be built. Not from people who click the buttons, but from those who ...

The end of 2025 is almost upon us. And it's time to unpack Spotify Wrapped. On Wednesday, the music streaming giant delivered ...

Svedka vodka will air a Super Bowl commercial for the first time and will use AI to help produce the spot that will air just ...

Meet Guideline, a marketing intelligence platform that aggregates anonymized agency billing data to generate data-driven ...

Jiffy corn muffins are an iconic, low-cost pantry staple introduced during the Depression. Thanksgiving is peak season for ...

Apple pie gets the spotlight, but there may be no dish more quintessentially American than cornbread. The star comfort food is a staple of holiday tables as well as a seasonal stalwart accompaniment ...

Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry ...